Analysis Of Quality Product By Using QFD Method And Satisfaction Criteria On Consumer Product

Noor Masnira , Muhammed Salleh (2009) Analysis Of Quality Product By Using QFD Method And Satisfaction Criteria On Consumer Product. Project Report. UTeM, Melaka, Malaysia. (Submitted)

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Abstract

The objectives of the thesis are to identify the current quality product and to improve the major characteristic product based on customer satisfaction through Kano Diagram. “Analysis of Quality Product by using QFD Method and Satisfaction Criteria on Consumer Product” is the title of this project. This project is conducted at Universiti Teknikal Malaysia Melaka (UTeM). The Quality Function Deployment (QFD) method is the most effective methodology available for capturing and responding to the Voice of the Customer (VOC). Through both methodology, which is QFD and Kano Model the product such as helmet were analyzed to produce the product characteristic and quality dimensions. Observation and interview was done to collect the data for the research. Meanwhile, questionnaire was used to obtain the VOC of the product. Based on these data, House of Quality (HOQ) was constructed and Kano model was plotted. Results were then being manipulated using the CATIA software and the suggestions for further study were being discussed.

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