Head-up display (HUD) interface design for automotive application

Ooi, Chin Pow (2015) Head-up display (HUD) interface design for automotive application. Project Report. Universiti Teknikal Malaysia Melaka, Melaka, Malaysia. (Submitted)

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Abstract

This work address the design and development aspect in the context of automotive head-up display interface. Head-up display (HUD) directly displays the driving information onto the windshield or combiner, and this would greatly reduce the frequency and duration of the driver’s vision shifted away from the road. However, with HUD, distraction still occurs, where the driver subconsciously focused on the driving information presented on the HUD. Hence, to overcome this problem, the project had gone through the Kansei study, where the emotions of drivers that related to the HUD interfaces has been identified and its relation to the design elements has been analyzed through the Partial Least Square (PLS) regression. From the coefficient results of PLS regression, several design elements proven to have overall positive impact to the interface design, where it will improve the consumer acceptance of the technology and recognition of the driving information that presented on the HUD. Later, those design elements were adopted in the new interface development and through a similar eye glance test of NHTSA, most of the participants were able to identify the driving information presented on the new interface within 2 seconds duration.

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