A travel demand management strategy: Public transportation reservation system among FPTT student who enroll when 2020/2021

Eu Keong, Kai Robin (2024) A travel demand management strategy: Public transportation reservation system among FPTT student who enroll when 2020/2021. Project Report. Universiti Teknikal Malaysia Melaka, Melaka, Malaysia. (Submitted)

Text (Full Text) A travel demand management strategy - Public transportation reservation system among FPTT student who enroll when 2020-2021.pdf - Submitted Version Download (1MB)

Abstract

This study explores the connection between Transportation Demand Management (TDM) strategies and the inclination to use public transportation among Year 3 students from the Faculty of Technology Management and Technopreneurship (FPTT) at the University of Technical Malaysia (UTeM). With a rise in private vehicle ownership, understanding factors influencing transportation choices becomes critical. The research employs quantitative design, collecting data through a survey questionnaire distributed to 196 FPTT Year 3 students. The study investigates students' impact of increased private vehicle ownership, TDM strategies, and Public Private Partnership in Malaysia. Using inferential analysis techniques such as Multiple Regression and Pearson Correlation, the findings aim to illuminate the relationship between independent variables and students' intention to use public transportation. Identifying key factors influencing public transportation usage among university students contributes to understanding transportation behavior in an academic context.

Actions (login required)

View Item