Consumer acceptance of innovations in payment methods credit card in business

Sarlan, Syahrul Hafiz (2023) Consumer acceptance of innovations in payment methods credit card in business. Project Report. Universiti Teknikal Malaysia Melaka, Melaka, Malaysia. (Submitted)

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Abstract

This study was conducted to examine consumer acceptance of innovations in credit card payment methods in businesses in Ayer Keroh, Melaka. A bank or financial services provider issues a thin, rectangular piece of plastic or metal known as a credit card, which allows cardholders to borrow money to make purchases at businesses that accept credit cards. When someone uses a credit card, they are responsible for paying the whole debt, together with any interest fees and any additional payments they committed to, by the card's expiration date. In addition, the new payment method from cash to credit card is a method that helps consumers in the payment process at the place of business. Both domestically and internationally, credit cards have become one of the most popular methods of payment. Customers may avoid the trouble of carrying cash and lower their risk of losing money. In addition, this study has used quantitative methods. In addition, questions distributed using the Google Form method. With this, the respondent around 150 can answer the questions given by the researcher to get the data needed for the study. The data obtained was entered into SPSS (ver.26) in order to obtain the data that needs to be used for the researcher to complete the study. Therefore, in this study, the researcher also gives the opinion of this study to knowledge, industry and the country. Finally, the researcher also gives suggestions to future researchers who want to use this study as a reference source.

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