Adoption of agricultural innovation and technology for sustainable palm oil industry in Melaka

Saidon, Nor Farhana (2023) Adoption of agricultural innovation and technology for sustainable palm oil industry in Melaka. Project Report. Melaka, Malaysia, Universiti Teknikal Malaysia Melaka. (Submitted)

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Abstract

Agriculture is an industry that contributes to the economic growth and social progress of many countries worldwide, as well as has positive impacts on the environment. However, the agricultural industry also faces many challenges, such as the quality of crops and land available for farming activities, climate change, poor economic conditions for farmers, and lack of technology. This study examined the behavioural intention to use agricultural innovation and technologies from the perspective of farmers using the Unified Theory of Acceptance and Use of Technology (UTAUT). This study contributes to the theoretical understanding of applying UTAUT to examine the behavioural intention to adopt agricultural innovation and technologies among farmers. In this study, the data findings were collected through interview sessions with five people consisting of farmers and workers from Sime Darby who are directly involved in the palm oil industry. The implementation of technology in the oil palm industry not only increases productivity but also significantly reduces the cost of plantation management. The results show that the acceptance of mechanization technology among farmers and workers in oil palm plantations is the main concern behind not using technology in production and processes. This is because there are many technologies that can be used in the agricultural sector to ease manual labour with reduced cost. Qualitative research has been conducted to address the problems faced by the authority of Palm oil plantations. The increasing rate of technological advancement across various disciplines, and in particular the agricultural sector, has resulted in increased efficiency and productivity. The findings of this research contribute to the sustainable palm oil industry in Melaka and to the Melaka State Food Industry Domestically and Abroad from the year 2022 to 2030.

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