Factor influencing non-business university student’s intention towards technopreneurship in UTeM

Ramli, Nur Farzana (2023) Factor influencing non-business university student’s intention towards technopreneurship in UTeM. Project Report. Melaka, Malaysia, Universiti Teknikal Malaysia Melaka. (Submitted)

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Abstract

Technopreneurship is one of the technologies that give many benefits to people especially for young generations such as students. Technopreneurship used as a knowledge to improve enterpreneurial skills that uses in performance job in the future. This research aimed to identify the factors influencing non-business university student’s intention towards technopreneurship in UTeM. Three variables which are attitude toward the behavior, subjective norm and perceived behavioral control has been measured to determine the factors that influence the intention of non-business university students in UTeM. The factors studies based on Theory of Planned Behavior. This study used a quantitative method in which the researcher distributed a questionnaire to 376 respondents and the data has been collected are analyzed using SPSS, Reliability, Pearson Correlation Analysis and Multiple Regression Analysis. The results findings show all the independent variables had a significant relationship with the intention of non-business students towards technopreneurship in UTeM and subjective norm becomes the most significant factor on influencing non business students intention towards technopreneurship. In conclusion, this study successfully achieved all two objectives, and the hypothesis shows all factors have a positive relationship with the dependent variable. The practical implication of this research is technopreneurship’s intention as a guideline for non- business students improve their skills in enterpreneurial scope.

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