The effect of courier service on customer satisfaction

Mohamed Alfu, Lutfil Iman (2023) The effect of courier service on customer satisfaction. Project Report. Melaka, Malaysia, Universiti Teknikal Malaysia Melaka. (Submitted)

	Text (24 Pages) The effect of courier service on customer satisfaction.pdf - Submitted Version Download (1MB)
	Text (Full Text) The effect of courier service on customer satisfaction.pdf - Submitted Version Restricted to Repository staff only Download (1MB)

Abstract

Customer satisfaction is one of the most important parts in business especially in services to gain a competitive advantage. Courier services needs to consider what the customers want because they know that if they do not meet the satisfaction of the customer, other competitor will be at an advantage for giving better services. Courier companies need to make sure that they fulfil the criteria needed by their consumers. The goal of this article is to measure the influence of courier service on customer satisfaction. The study comprises variables such as timeliness, condition and accuracy of order, quality of personnel contact and quality of information. Its purpose is to determine whether or not the premise that a variable in the has a significant influence on customer satisfaction for courier companies is correct. To reach a conclusion, 196 students from Universiti Teknikal Melaka Malaysia were chosen as the unit of study and were polled with a questionnaire to collect data, which was then statistically analyzed.

Actions (login required)

View Item