Factors affecting adoption of contactles payment applications in the fintech environment

Bragalathan, Korisha (2023) Factors affecting adoption of contactles payment applications in the fintech environment. Project Report. Melaka, Malaysia, Universiti Teknikal Malaysia Melaka. (Submitted)

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Abstract

The introduction of mobile devices has altered the lives of customers in numerous ways, most notably in the way they make payments. Mobile payment is one of the newer developments introduced by financial institutions. Mobile payment is a rapidly increasing payment mechanism that can be used as an alternative to traditional payment methods. However, despite the fact that mobile payments provide several benefits to customers, adoption intentions are low in Malaysia. The study will concentrate on consumers due to their traits of being resistant to technological changes, having a strong purchasing power, and being one of Malaysia's most populous groups. As a result, the purpose of this study is to investigate the resistance factors in order to better understand consumer in Malaysia is slow to accept new technologies. The Trends, security challenges, privacy information and performance of mobile payment app. The outcomes of this study will help financial providers and business practitioners understand how to improve the rate of adoption Fintech in Malaysia by allowing them to identify individual resistance behaviour and design strategies to overcome resistance obstacles. The research was completed using a quantitative strategy, and the examination was completed using a Pearson connection to assess the relationship between free components and ward variables. The relapse inquiry was used to evaluate theories. As a result, it is expected that this examination paper has been useful to business experts and academicians for future reference.

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