Research on innovation: The case review of tehnopreneurs in Melaka

Mohd Khairul Anuar, Maisara (2019) Research on innovation: The case review of tehnopreneurs in Melaka. Project Report. Universiti Teknikal Malaysia Melaka, Melaka, Malaysia. (Submitted)

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Abstract

Innovation is one of the most fundamental practices in economic growth, and it has great potential to develop solutions to economic and social challenges. Innovation is the key to the survival of commercial firms in today’s business and market environments. It enables different firms to survive and prosper by creating market value and competitive advantage. Hence, the process of innovation also giving positive impact to the society where it is able to fulfill society needs and solve their problem. This, Research on innovation are focused mainly on the innovation produce by the technopreneurs. The specific objectives of this research study are: to investigate the challenges that faced by technopreneurs when implement the innovation, to analyze the impact of innovation to the society and to identify the factors that influences in the innovation performance. Therefore, to achieve the objectives in this research, an interview session has been setup among the technopreneurs in Melaka which are Cheesecake ZOWA and Auro Technologies, Automation & Robotics company. The findings show the analysis of the three independent variable that has been collected during interview sessions. In conclusion, this research is giving more understanding on the impacts of innovations.

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