Study on the success factor of housing construction company performance by using financial key performance indicator in Malaysia

Tan, Pui Wen (2019) Study on the success factor of housing construction company performance by using financial key performance indicator in Malaysia. Project Report. Universiti Teknikal Malaysia Melaka, Melaka, Malaysia. (Submitted)

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Abstract

This research discussed about the study on the success factor of housing construction company performance by using financial key performance indicator in Malaysia. Many housing construction companies have issues of cost and schedule overruns as well as low qualities. Therefore, the outcome of this research able to give some references to particular parties like constructors. There are three objectives stated in this research. Firstly, to identify factors influencing housing construction company performance by using financial ratio in Malaysia. Secondly, to study the relationship between financial ratio on the housing construction company performance in Malaysia. Lastly, to determine the most significant variables between financial ratio on the housing construction company performance in Malaysia. In this research, financial ratios are included quick ratio (QR), current ratio (CR), debt to equity (DER), debt to capital (DCR), gross profit margin (GPM), profit margin (PM) and return on equity (ROE). All the independent variables and dependent variable, revenue growth rate (RGR) had present some previous study review to understand well the research concept. This research will conduct by using the secondary quantitative method with a period of 2014 to 2018. Data was collected through annual reports and using SPSS to run the data. The first research objective will explain in detail in the literature reviews. Second research objective uses the Pearson’s Correlations Coefficient to examine. The results show that QR and CR have a negative and insignificant relation with the RGR. Next, DER, DCR and GPM have a negative and significant association with RGR. PM and ROE have a positive and significant relation with RGR. Third research objectives is tested by using Multiple Linear Regression. Lastly, PM is the most influencing significant variables towards the RGR. The success factors of the housing construction company are cash management and accounting.

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