Challenges of mobile banking towards product improvement

Teo, Sin Yee (2019) Challenges of mobile banking towards product improvement. Project Report. Universiti Teknikal Malaysia Melaka, Melaka, Malaysia. (Submitted)

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Abstract

Mobile banking seems to be a vital network of allocation in a developing nation's finance sector. The concerned in this studies is to determine why there is a small mobile banking adoption frequency in Malaysia. The primary objective of the whole research study is indeed to identify the connection among product improvement for mobile banking and other such independent variables, including trust, security, social influence and technology risk. Informative literary works studies are done by past scientists along with the dependent variable (product improvement for mobile banking) and also the independent variables (trust, security, social influence and technology risk). In addition, a total of 385 identity-administered online surveys have been performed by all those internet users who have been 18 years old and older in Malaysia. By using the Social Sciences Statistical Package (SPSS), the findings of the analysis are evaluated and several analyzes have been undertaken like Analysis of Pearson's Correlation and Analysis of Multi-regression. Lastly, the discussion shows the main results of the study. This could be indicated that four determinants (trust, security, social influence and technology risk) with dependent variables (product improvement for mobile banking) have a major impact. This study can make a positive contribution to perspectives of financiers and customers there so they can identify a better approach for financiers to strengthen competitive edge, and users can try to know such different types of challenges. The study's also results may improve the overall level of understanding for ongoing study intended to undertake further study on same fields

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