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The factors which influencing users’ behavioural intention towards using online booking system for car service at car service centre in Malacca

Baharin, Siti Nurrazma Farhana (2018) The factors which influencing users’ behavioural intention towards using online booking system for car service at car service centre in Malacca. Project Report. Universiti Teknikal Malaysia Melaka, Melaka, Malaysia. (Submitted)

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Abstract

In today's global age,online booking system has been used by many industries from hotel,tourism and airlines.Online booking system is viewed as a systematic process for the company to enhance their organizational performance.This study investigated the factors which influencing the users’ acceptance towards using online booking system for car service centre.Survey data was collected from 350 respondents were analyzed using Statistical Package for the Social Science (SPSS 23.0).The findings were obtained based on the key constructs from UTAUT 2 which are performance expectancy,effort expectancy,social influence,facilitating conditions,hedonic motivation, price value and behavioral intention.This study objective is to find the factors which influence the users’ acceptance towards new technology for booking appointment.From the results obtained,performance expectancy,effort expectancy,social influence, facilitating condition,price value and habit are found to be significant.While the factor of hedonic motivation is rejected.The results of this study can be useful to understand users’ acceptance from new perspective which can be used by authorized car service centre.

Item Type: Final Year Project (Project Report)
Uncontrolled Keywords: Computer software, Reservation systems
Subjects: Q Science > Q Science (General)
Q Science > QA Mathematics
Divisions: Library > Final Year Project > FPTT
Depositing User: Mohd. Nazir Taib
Date Deposited: 13 Nov 2019 07:29
Last Modified: 14 Feb 2024 02:50
URI: http://digitalcollection.utem.edu.my/id/eprint/23703

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