Technological Readiness For Crowd Funding As An Alternative Way To Finance SME In Malaysia

Hatta, Muhaymin (2017) Technological Readiness For Crowd Funding As An Alternative Way To Finance SME In Malaysia. Project Report. Universiti Teknikal Malaysia Melaka, Melaka, Malaysia. (Submitted)

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Abstract

This research is a study to identify the technology readiness for crowd funding as an alternative way to finance Small and Medium Enterprise (SME) in Malaysia.The scope for this research survey is amongst entrepreneurs or businesses or ventures that ever used crowd funding or at least acknowledge crowd funding as an alternative way of financing.Fundamentally,researcher defines on the crowd funding as an alternative way to finance SMEs.In the other hand,the researcher also investigating other ways to finance SMEs and how ready Malaysia to implement crowd funding in term of technology readiness.The technology readiness is the key determinant to the successful crowd funding implementation.Hence,the findings of the research will upshot the most important technology factors for implementing crowd funding.Next, the method use by researcher is survey method by distributing questionnaire to the target samples respondents.Several analyses that involved are descriptive analysis,reliability analysis,Pearson’s correlation analysis and multiple regression analysis. The research finding shows that implementation of crowd funding can be used as an alternative way to finance SME in Malaysia.In short,the implementation of crowd funding solved the financial problems faced by most SMEs in Melaka.Furthermore,the implementation of crowd funding method has successfully captured entrepreneur’s intention.The results of the research may be inadequate due to lack of information as the crowd funding method is implemented in a small scale in Malaysia.Although a few parties and government alternative had implemented such similar program with this project,it still cannot capture a satisfying total amount of SME to join it.

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