Social Capital Affect The Succes Rate Of Equity-Based Crowdfunding Project

Hiew, Pei Jing (2017) Social Capital Affect The Succes Rate Of Equity-Based Crowdfunding Project. Project Report. Universiti Teknikal Malaysia Melaka, Melaka, Malaysia. (Submitted)

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Abstract

Equity-based crowdfunding bring the young people into new financial technology world.With this platform,a lot of young entrepreneurs able to gather the fund through online.So,aim of this research is to determine the social capital that can affect the success rate of the equity-based crowdfunding project and which is the most influence factor towards success rate of equity-based crowdfunding project.Hence,researcher uses the descriptive design to design the quantitative questionnaires.It consists of social network,obligation and shared meaning.Thus,three independent variables will be proceeding by distributing questionnaire online. Researcher will choose 30 respondents to conduct the pilot test.Researcher will use Google Form as one of the tools to distribute questionnaire and collect back 267 respondents from online.After collect data,only 167 respondents involve in this research.Pearson’s correlation and multiple regression use to test the relationship and significant effect between independent variable and dependent variable.Through the statistic of SPSS,it was found the research objective was achieve when hypothesis of three factor for successfulness of equity-based crowdfunding is prove.

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