The Factor Of Women Entrepreneur In Family Business To Enhance Business Performance : Evidence From Melaka, Malaysia

Abdul Hamid, Harnida Hanim (2014) The Factor Of Women Entrepreneur In Family Business To Enhance Business Performance : Evidence From Melaka, Malaysia. Project Report. UTeM, Melaka, Malaysia. (Submitted)

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Abstract

For this research, the purpose is to investigate what is the factor of women entrepreneur in family business that can gain the business performance. The aim is to focus the how the business performance will give changes in overall business management that increase or improve their business performance and growth. This research use quantitative analysis which are use questionnaire as instrument analysis. This research involves 150 respondent that have own business in Melaka. The totals of 150 set of questionnaire using Likert Scale were completely answered by respondents. All the answer and feedback from questionnaire used to be analyzed in details as the background of the respondents and the variables that being the objectives of this research. All the findings analyzed quantitatively. From the findings, it stated of all factor of women entrepreneur in family business to enhance business performance. The factors of women entrepreneur are individual factor, goals and motivation, networking and management practise. The data was analyzed using Statistical Package for Social Sciences (SPSS) version 20.0 for windows. In this research, Melaka will be evidence to investigate the women entrepreneur in family business. As a recommendation, to increase number of entrepreneur among women, the government and other agencies can promote Entrepreneurship programs and SMEs business in this country.

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