Analyzing The Successful Factors In Growing Family Business : A Study In Melaka, Malaysia

Afaf Fathiah, Yahaya (2015) Analyzing The Successful Factors In Growing Family Business : A Study In Melaka, Malaysia. Project Report. UTeM, Melaka, Malaysia. (Submitted)

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Abstract

This paper aims to analyze the success factors in the family business. These factors are based on knowledge, attitude and leadership as an entrepreneur. Among the factors outlined is the attitude of communication, trust, work methods and preliminary design according to the current state of the business. Based on these factors, there are major contributors in developing the family business successfully. In addition, this research project will investigate the relationship between attitudes and knowledge of entrepreneurial leadership that can guarantee the success of a business in Melaka, Malaysia. The survey was conducted through a questionnaire to assess the attitudes of the communication, honest, trust and plan ahead and knowledge of entrepreneurs in Melaka. The samples are from three districts in Melaka, Melaka Tengah, Alor Gajah, and Durian Tunggal. Data collected were analyzed using descriptive analysis. The study found that there are a relationship between attitudes of the communication, honest, trust and plan ahead and knowledge leadership of an entrepreneur. The finding sees that there are a significant relationship between the family business growing (dependent variable) and the communication, honest, trust and plan ahead (independents variables).

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