The influencing factors that enhance the intention of use of electric cars in Malaysia

Nur Farah Nabilah, Md Yusof (2015) The influencing factors that enhance the intention of use of electric cars in Malaysia. Project Report. UTeM. (Submitted)

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Abstract

Nowadays, Nowadays there are millions of cars on the road in the world today and this prove that the success of automobile industry becoming more widespread and earn a spot in the worldwide market penetration. For challenging world today, automobile industry has to move towards the high technology and keep moving in the commercialization of their industry and make their product most success from the other competitors. Through the appearance of new technology related to the automobile, automobile industry especially the industry that manufacture the electric cars might no longer really rely through the traditional way of performing their technology in order to dominate and survive as well as grow. In this case study, the aim is to examine the influencing factors that enhance the use of electric cars in Malaysia because it still faces several hurdles and restrictions to dominate the market such as when it needs to compete with all-diesel and petrol powered cars emerged. The quantitative method was chosen which is questionnaire in order to prove on the influencing factors that enhance the use of electric cars in Malaysia. Besides, electric cars will become one of the advance technologies in automobile industry compared to conventional cars. This is proved by introducing some solutions to help maintain grid reliability include using smart grid technologies that charge vehicles during off-peak hours, allowing a utility to limit charging when demand is high and increasing electric rates during peak hours and lowering them at night. As a conclusion, the research shows that the adoption of technology which is electric cars can replace the higher use of fossil fuel. Thus, it also has the potential of significantly reducing the city pollutions by having zero tail pipe emissions.

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